Differences
Word
Target Audience age is 30-55
A family man
Listens to radio 4
Other interests movies and books
Mixmag
Target audience median age is 26
Enjoys going out at night to clubs – as he hasn’t got any attachments of ‘family life’
Listens to funky house and house
Other interests of latest fashion and new technology
Similarities
The magazines both have some similarities as both the target audience gender is male. Both have a passion for music, loyal to their magazine and have a high disposable income.
Adverts that may be in the each magazine
Word
Music stores like HMV and Zavvi
New films out in the cinema and on DVD
Books
Facebook and other social networking websites
Mixmag
Big events like festivals
Clubs and their special dates like school discos and foam parties
Holiday Destinations like Ibiza and Cos
Designer brands (clothes) like Ralph Lauren and Fred Perry
New Technology like phones, ipods and game consoles
Tuesday, 21 October 2008
Wednesday, 8 October 2008
Proposal Form
The brief I have chosen is the Sixth Former. The reason for this is because I myself am a sixth former and can relate to them and I have the knowledge and understanding of what should be included. I have easy access to various students of that age which will give me a wider range of information to work upon and come up with a conclusion of what is most popular within sixth form and what they really want to be included.
The core audience for this magazine can be identified as being aged 16-18. They would be in higher education for a further two years currently be studying either AS or A levels at school or in a sixth form college. Many would be aiming by the end to be involved in the working world or go to university.
The title as it stands for my magazine is, Sixth Form Chat. It isn’t a fixed title as I am aiming to get a more catchy one that really draws the students in. Other ideas I have had are; Time Out, Purely Impact, Common Room Chat.
My mission statement is really trying to sell the magazine without giving too much away but allowing the reader to gain a great understanding of what to expect. This is my mission statement.
“The BCHS Sixth Former shouldn’t be stereotyped they are amazing individuals. It combines academic and leisure in a way that makes it easy reading. It is full of capturing stories regarding student life and sensational tales of teachers that you didn’t think you’d know about. A glossy and stylish magazine that will lift your mood and help you to succeed later on in life. A fascinating magazine, which you really need to read.”
The lifestyle this magazine will promote will be defiantly educational, giving the reader on advice on revision and how to handle situations and what options are available after sixth form. Secondly, healthy as it will encourage more of the students to get involved in physical activities like the clubs and house events which take place. Lastly it will inform the young person of wider issues like the news, new technology and local events.
I am planning the style of the magazine to have a mast head at the top of the page with the strap line just above that in a smaller font. I will be following the rule of three with my colours (however final colours haven’t yet been decided). My primary image will be the main focus which will take up the majority and centre of the page, the primary lead will be close to the image and of course relate to that image and give it more meaning. A small band of secondary images along the bottom with cover lines to go with. I am aiming to arrange the text as though it is the border.
The type of shot I am using on my front cover is a mid-shot. The actual picture is going to be of a group of sixth form students in PE encouraging the healthy lifestyle.
The magazine content will have wider issues as well as school issues. There will be pages on new technology, sport, university information, local events, the latest music and films with reviews and important dates for school.
The type of language I will be using won’t be too formal it will be easy reading and will have words that younger people use. For example “that’s hot” or “its sick” for something that is good, “that’s joke” if it’s funny and “its raw” if something was horrible.
There isn’t any magazine that specifically targets sixth formers within our school. It’s a chance for them to have something that isn’t too childish and is on there wave length. It helps them get information and advice they might not normally get even if they need it and a chance to read what they really want to read about.
The brief I have chosen is the Sixth Former. The reason for this is because I myself am a sixth former and can relate to them and I have the knowledge and understanding of what should be included. I have easy access to various students of that age which will give me a wider range of information to work upon and come up with a conclusion of what is most popular within sixth form and what they really want to be included.
The core audience for this magazine can be identified as being aged 16-18. They would be in higher education for a further two years currently be studying either AS or A levels at school or in a sixth form college. Many would be aiming by the end to be involved in the working world or go to university.
The title as it stands for my magazine is, Sixth Form Chat. It isn’t a fixed title as I am aiming to get a more catchy one that really draws the students in. Other ideas I have had are; Time Out, Purely Impact, Common Room Chat.
My mission statement is really trying to sell the magazine without giving too much away but allowing the reader to gain a great understanding of what to expect. This is my mission statement.
“The BCHS Sixth Former shouldn’t be stereotyped they are amazing individuals. It combines academic and leisure in a way that makes it easy reading. It is full of capturing stories regarding student life and sensational tales of teachers that you didn’t think you’d know about. A glossy and stylish magazine that will lift your mood and help you to succeed later on in life. A fascinating magazine, which you really need to read.”
The lifestyle this magazine will promote will be defiantly educational, giving the reader on advice on revision and how to handle situations and what options are available after sixth form. Secondly, healthy as it will encourage more of the students to get involved in physical activities like the clubs and house events which take place. Lastly it will inform the young person of wider issues like the news, new technology and local events.
I am planning the style of the magazine to have a mast head at the top of the page with the strap line just above that in a smaller font. I will be following the rule of three with my colours (however final colours haven’t yet been decided). My primary image will be the main focus which will take up the majority and centre of the page, the primary lead will be close to the image and of course relate to that image and give it more meaning. A small band of secondary images along the bottom with cover lines to go with. I am aiming to arrange the text as though it is the border.
The type of shot I am using on my front cover is a mid-shot. The actual picture is going to be of a group of sixth form students in PE encouraging the healthy lifestyle.
The magazine content will have wider issues as well as school issues. There will be pages on new technology, sport, university information, local events, the latest music and films with reviews and important dates for school.
The type of language I will be using won’t be too formal it will be easy reading and will have words that younger people use. For example “that’s hot” or “its sick” for something that is good, “that’s joke” if it’s funny and “its raw” if something was horrible.
There isn’t any magazine that specifically targets sixth formers within our school. It’s a chance for them to have something that isn’t too childish and is on there wave length. It helps them get information and advice they might not normally get even if they need it and a chance to read what they really want to read about.
Tuesday, 7 October 2008
Mission Statement
The BCHS Sixth Former shouldn’t be stereotyped they are amazing individuals. It combines academic and leisure in a way that makes it easy reading. It is full of capturing stories regarding student life and sensational tales of teachers that you didn’t think you’d know about. A glossy and stylish magazine that will lift your mood and help you to succeed later on in life. A fascinating magazine, that you really need to read.
The BCHS Sixth Former shouldn’t be stereotyped they are amazing individuals. It combines academic and leisure in a way that makes it easy reading. It is full of capturing stories regarding student life and sensational tales of teachers that you didn’t think you’d know about. A glossy and stylish magazine that will lift your mood and help you to succeed later on in life. A fascinating magazine, that you really need to read.
Questionnaires
What do you think would be a good name for a sixth form magazine?
……………………………………………………………………………………………………………
What image you want to see on the front cover?
Single Student Teachers Group of Students Others
If other please specify…………………………………………………………………………
What sort of colours would you like the magazine to be?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
What features would you like to see in the magazine?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
Would you want to have other stories on the front cover?
………………………………………………………………………………………………………………
Would you want to be involved in what goes in the magazine, for example sending in pictures and problems?
……………………………………………………………………………………………………………..
How often would you want this magazine to be issued?
……………………………………………………………………………………………………………..
Should this magazine just talk about school or wider issues?
If yes give some examples
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
What interests you mostly about school?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
Would you want to read about teachers?
Yes No
Give example of what teachers
…………………………………………………………………………………………………………
What usually draws your attention to a magazine?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
12. Do you feel the magazine should represent the traditional school image, badges and logos?
………………………………………………………………………………………………………………
What do you think would be a good name for a sixth form magazine?
……………………………………………………………………………………………………………
What image you want to see on the front cover?
Single Student Teachers Group of Students Others
If other please specify…………………………………………………………………………
What sort of colours would you like the magazine to be?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
What features would you like to see in the magazine?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
Would you want to have other stories on the front cover?
………………………………………………………………………………………………………………
Would you want to be involved in what goes in the magazine, for example sending in pictures and problems?
……………………………………………………………………………………………………………..
How often would you want this magazine to be issued?
……………………………………………………………………………………………………………..
Should this magazine just talk about school or wider issues?
If yes give some examples
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
What interests you mostly about school?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
Would you want to read about teachers?
Yes No
Give example of what teachers
…………………………………………………………………………………………………………
What usually draws your attention to a magazine?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………
12. Do you feel the magazine should represent the traditional school image, badges and logos?
………………………………………………………………………………………………………………
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